If you are a marketer, content creator, or small business owner, you’ve probably heard about Pippit AI. Developed by CapCut (a ByteDance product), this tool makes it easy to create professional content such as videos, product images, and even talking avatars. All without needing advanced editing skills.
In this guide, we’ll walk through how to use Pippit AI step by step, so you can start creating engaging content in just minutes.
What is Pippit AI?
Pippit AI is a web-based content creation platform powered by artificial intelligence. It helps you generate:
- Marketing videos from website or product links
- AI-styled product images
- Talking avatars and animated photos
- Social media content optimized for TikTok, Instagram, and Facebook
The best part? You don’t need to download any software. Everything works directly in your browser.
Pippit AI Free vs Pro: What You Get
Before diving into the steps, let’s quickly look at how Pippit AI credits work and what each plan offers.
🔹 Free Plan
- New users get a one-time credit package (often around 400 credits).
- Credits can be used for different actions:
- 1 video second = 1 credit
- 1 generated image = 2 credits
- Some accounts also refresh with weekly free credits (e.g. 150 credits per week).
- Features available: basic video generation, AI product images, and simple avatars.
- Limitations: limited export quality, smaller storage space, and fewer templates.
🔹 Pro (Starter) Plan
- Around $34.75/month (or discounted annual plan).
- Includes a much larger pool of credits (enough for hundreds of videos or thousands of images).
- Full access to all tools: advanced avatars, talking photos, premium templates, and brand customization.
- Storage upgrade (up to 500 GB).
- Publishing & Analytics: schedule posts across TikTok, Instagram, and Facebook, plus track engagement.
- Better suited for businesses running multiple campaigns.
👉 In short: Free users can test and create smaller projects, while Pro users can scale content production and enjoy advanced features.
How to Use Pippit AI
Now that you know the difference between free and pro plans, let’s go through the steps.
1. Sign Up and Log In
Visit Pippit.ai and sign up with your email, Google, or TikTok account. Free plans usually come with starter credits, which you can use to test features.
2. Choose Your Content Type
Once inside the dashboard, you’ll see different options such as:
- Link-to-Video → Turn a URL into a ready-to-use video.
- AI Product Images → Create professional product shots.
- Avatars & Voices → Generate talking character videos.
- Talking Photos → Animate still photos with speech.
3. Create a Video from a Link (Example)
- Click “Link to Video.”
- Paste your product or website link.
- Pippit AI will extract the content and auto-generate several video drafts.
- Pick your favorite, make small edits, and export the video.
4. Generate AI Product Images
- Upload a product photo (or enter a text prompt).
- Select your preferred style: studio, outdoor, or lifestyle.
- Download the generated images and use them in ads or online shops.
5. Make a Talking Avatar
- Choose an avatar design.
- Enter your script or upload audio.
- Pippit AI syncs lip movements and facial expressions automatically.
- Export the video and share it on social media.
6. And Lots More to Discover
Pippit AI is constantly adding new tools and templates, so the more you explore, the more creative possibilities you’ll find.
Publishing and Analytics
Pippit AI also allows you to connect your TikTok, Instagram, or Facebook accounts. From there, you can:
- Schedule posts directly
- Track performance with built-in analytics
- Manage multiple campaigns from one dashboard
This makes it a great all-in-one solution for social media marketers.
Why Use Pippit AI?
Using this tool will saves time and effort, especially if you:
- Run an online shop and need product visuals fast
- Create short-form content for TikTok or Instagram Reels
- Want to scale your content production without hiring a full creative team
It’s not designed for long-form or cinematic video production, but for short, engaging marketing content, it’s a powerful tool.
Final Thoughts
Learning how to use Pippit AI is straightforward. Within minutes, you can turn a product link into a polished video, create stunning product images, or design an avatar that speaks your script.
If you’re looking for a beginner-friendly AI content creator, Pippit AI is worth trying. Especially if you manage a brand or business on social media.